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Apple pledging $1 Million towards California Fire Relief Efforts

Good Guy Apple pledged to donate $1 million to fire relief efforts in Northern California, as well as matching employee donations 2-1.



On Sunday night, a series of fires broke out throughout Napa, Lake, Sonoma, Mendocino, and Butte counties in Northern California during severe fire weather conditions.


These fires rapidly grew to destroy an estimated 3,500 plus structures and killed at least 21 people, while over 380 people remain missing. The fires have so far burned over 170,000 acres of land, and have forced over 20,000 people to evacuate.


Other tech companies have also pledged donations. Facebook will also donate $1 million, while Google will donate $500,000.


If you would like to help out by making a donation, please visit the below links.


The Red Cross


California Fire Relief GoFundMe


Napa & Sonoma County Fire Relief GoFundMe


Sonoma County Resilience Fund


Napa Valley Community Foundation 





Jony Ive to speak! (At Tech Fest)

Recently seemingly only appearing in Apple Videos as a voiceover, Apple’s Jony Ive will be making an appearance at next month’s Tech Fest in NYC put on by The New Yorker.


He is one of the ‘the innovators, dealmakers, and geniuses who are changing the world’ and will be appearing in conversation with The New Yorker’s David Remmick talking about “the shape of things to come,” focusing heavily on design.


Also appearing at the event is a bunch of other really impressive sounding people, such as Thomas Rando, Director of the Glenn Center for the Biology of Aging at Stanford University School of Medicine, Daniela Rus, Director of M.I.T’s Computer Science and Artificial Intelligence Laboratory, Gary Kasparov, Chairman of the Human Rights Foundation, and Snap Chairman, Michael Lynton


Keep in mind, although there will be very many interesting things said at Tech Fest, tickets are $1500 clams. That being said, you can buy tickets here.







Best Buy Sale including Apple products coming up!

In celebration of it’s 51st anniversary, Best Buy has announced an upcoming 50-hour sale filled with super amazing deals, which will kick off tomorrow, and last through Sunday night.


The sale includes discounts on a wide range of Apple products, with select MacBook, MacBook Pro, and iMac models up to $500 off, up to $300 off on the iPhone 7 and the iPhone 7 Plus, and the iPad mini 4 up to $120 off. Accessories like the Beats Studio Wireless headphones will also be on sale.


Best Buy’s sale kicks off at 10:00 p.m. Central Time on Friday, August 18 and ends at 11:59 p.m. Central Time on Sunday, August 20. Deals will be available both online and in retail stores, and students can get additional discounts by visiting Best Buy’s student site.


Apple partners with Cochlear for amazing iPhone Cochlear implant

Apple and hearing implants company Cochlear will launch the first made for iPhone Cochlear implant, which will stream audio from a compatible iPhone, iPad, or iPod touch directly to a surgically embedded sound processor (via TechCrunch).


Cochlear implants have an internal and external component, and is for people with profound hearing loss.


Patients will be able to control the Cochlear implant directly from their Apple device and not have to download and launch a separate iOS app.


From the sauce, Cochlear CEO Chris Smith:


“The approval of the Nucleus 7 Sound Processor is a turning point for people with hearing loss, opening the door for them to make phone calls, listen to music in high-quality stereo sound, watch videos and have FaceTime calls streamed directly to their Cochlear implant, this new sound processor builds on our long-standing commitment to help more people with hearing loss connect with others and live a full life.”


Very cool!


Wanna chat it up with the King of Apple?

You’re in luck!


The King of Apple, otherwise known as CEO Tim Cook, is taking part in an auction to raise money for the Robert F. Kennedy Human Rights Organization, and the winner gets to, well, have lunch with him at the new Apple Park in Cupertino.


This lunch, (or rather, the over-lunch-conversation) was originally valued at $100,000 but has now risen to a whopping $456,789.


Check it out on Charitybuzz here.

Macbook battery concerns

Did you buy a new MacBook Pro with Touch Bar? Have you noticed a shorter than expected battery life? You’re not alone.


An apparently large number of MacBook Pro with Touch Bar users are claiming to get as little as 3-6 hours of battery life on a single charge. The device is advertised to have a 10 hour battery life. Specifically, up to 10 hours of wireless web browsing, up to 10 hours of iTunes movie playback, and up to 30 days of standby time on a single charge.


Battery life also differs between users based on screen brightness, background processes, and other factors, and it’s important to note battery life could be initially reduced until Spotlight finishes indexing your new MacBook Pro.


Apple’s website provides tips for maximizing battery life on the MacBook Pro, including updating to the latest version of macOS, optimizing Energy Saver settings in System Preferences, dimming the screen’s brightness to the lowest comfortable level, and turning off Wi-Fi while not connected to a network.


Additional battery optimization advice includes performing a fresh install of macOS Sierra and resetting the SMC.


However, if you’re still only getting 3-6 hours of battery? Go see your local Apple guy, cos that bleep’s just not right.



99% of Apple chargers sold online fail

Illinois-based global safety specialists UL have revealed that after being commissioned by the U.K.’s Trading Standards they conducted studies that showed 99 percent of fake Apple chargers sold online fail a basic safety test.


The insulation tests applied a high voltage to the chargers, which were bought online from eight different countries, including the U.S., China, and Australia.


Only three out of 400 counterfeit chargers were found to have adequate insulation to ensure protection against electric shocks.


From the Sauce, Leon Livermore, the chief executive of Chartered Trading Standards Institute:


“It might cost a few pounds more, but counterfeit and second-hand goods are an unknown entity that could cost you your home or even your life, or the life of a loved-one,” he said.


Apple last month sued a company selling fake power adapters and cables on Amazon, after finding that over 90% of Apple cables and chargers found on Amazon were fake. Amazon have since announced that fighting fake Apple products is a major goal.





Tech of the week – material that can create energy?

Scientists at the Georgia Institute of Technology have invented a super-thin, flexible fabric that can generate electricity from light and movement. That means recharging all our tech  may soon be as simple as easy as wearing a sweater when we go out.


Holy whats that now?!


Well, it’s basically wool weaved together with special fibers made up of solar cells and “triboelectric nanogenerators”. Those generate a small amount of electrical energy from the friction produced by slight movements, like rotation or vibration.


In tests that exposed the material to ambient sunlight and wind, it was able to charge a commercial capacitor to two volts in one minute.


The fabric is slightly thick and rough but lightweight enough to be integrated into clothing, tents or backpacks.


Check it out here.


This is a great step forward – and hints at great potential for wearable tech in the future. Yay future tech!

What kind of iPhone will we see in 2017?

Rumors are already building up regarding the 2017 fleet of iPhones.


This is fairly understandable as next year marks the 10 year anniversary of the first Apple iPhone, and Apple being Apple, folks tend to think they’re going to make a pretty big deal out of it, with the flashiest upgrades we’ve seen in recent years.


Here’s what the people are predicting for the 10th anniversary iPhone. (Sidenote: doesn’t it seem like it’s been around forever? Good Job, Apple.)


It’s believed to be the iPhone 8, not the iPhone 7s, skipping a generation in the naming scheme. It is believed that it will have the same basic release schedule – unveiled early September, released mid to late September.


At least one of the new models will have a curved OLED display next year, which means we’re talking 3 models, if not more- it’s been debated that Apple is testing up to 10 different prototype models. The OLED model will be thinner, lighter, more energy efficient and prettier, but it will likely be the most expensive model.


This model may also have a glass body, no bezels, and the touch ID and front facing camera built right into the display.


The other models will likely be new 4.7-inch and 5.5-inch devices with traditional LCD displays, although there is some disagreement about if these models will have a glass body or not. All models will likely sport a 10-nanometer A11 chip that will be both faster and more efficient


There are also rumors of 3D features, the possibility of long-range wireless charging and biometric additions like iris scanning. In higher-end models with a dual-lens camera, both lenses are expected to feature optical image stabilization.


What else do you think the iPhone 8 might bring? On our end, all this looks great, but we’re kind of pinning our hopes on the line of sight teleportation…. Because that would be pretty cool. 


Good guy Apple donating lotsa clams to (RED) in the fight against AIDS

Apple is again supporting World AIDS Day by doing a whole bunch of stuff, including donating $1 to (RED) for every purchase made with Apple Pay at an Apple Store, on, or through the Apple Store app, up to a total of $1 million, starting tomorrow through December 6.


Over 400 Apple retail stores around the world will  turn their logos red or feature (RED) window decals on December 1 to raise visibility for World AIDS Day.


From The Sauce, Tim Cook:


“The gift of life is the most important gift that anyone can give,” said Tim Cook. “Thanks to the vision and dedication of (RED), an AIDS-free generation is within our reach. We want to leave the world better than we found it, and that’s why our longtime partnership with (RED) remains so important to us.”


Bank of America will also be making a donation for every Apple Pay transaction made using its cards, also up to $1 million, on December 1-7.


Apple will release new PRODUCT(RED) products available today, with a portion of proceeds raised from these products support The Global Fund.


For the next week, some App Store games will be offering limited-edition, custom (RED) content. All proceeds from the associated in-app purchases will go to The Global Fund. The 20 apps set to participate are:


• Angry Birds 2
• Angry Birds POP!
• Best Fiends
• Best Fiends Forever
• Boom Beach
• Candy Crush Jelly Saga
• Clash of Clans
• Clash Royale
• CSR2
• Episode

• Farm Heroes Saga
• FarmVille: Tropic Escape
• FIFA Mobile
• Hay Day
• MARVEL Contest of Champions
• PewDiePie’s Tuber Simulator
• Plants vs. Zombies Heroes
• SimCity BuildIt
• War Dragons
• YAHTZEE With Buddies


In the United States, Apple is offering a free iTunes download of The Lazarus Effect, the documentary about the mission of (RED) – not the horror movie starring Olivia Wilde_.


ALLLLSO, 100% of U.S. proceeds raised from The Killers’ holiday album Don’t Waste Your Wishes, exclusively available on iTunes, will go to The Global Fund.


People are also encouraged to donate directly to (RED) through iTunes to join the fight against AIDS.