Posts tagged: Apple Watch

Apple Special Media event!!

 

Welcome address by Tim Cook at Steve Jobs Theater at its new Apple Park headquarters. P.S. did you hear that Apple didn’t receive approval to host the event until the 4th of September? Apple was given a Temporary Certificate of Occupancy for Steve Jobs Theater on September 1, indicating that the theater has passed various fire and safety checks. The final signature was September 4.

 

Yikes!

 

Anyway, on to the good stuff. CEO, Mr Cook, starts the morning off by talking about Steve Jobs, and how, after much time, and in this special place, they are now able to reflect on him and his life with joy instead of sadness.

 

He talks about how just amazingly amazing the new Apple Park Headquarters are in Cupertino, California, with lots of nature and marvelous architecture, a visitors center with AR experience, Retail store, and, uh, parking for 14,000?! Well he didn’t say that, but it’s a pretty impressive stat nonetheless.

 

Next, Angela comes up to talk about ‘town squares’ (otherwise known as retail stores), and how there are new store designs coming into play, with a plaza, board rooms, forum’s, new genius bars, and new products featured on ‘the avenues’. There are also going to be more and more ‘Today at Apple’ in store experiences with lessons on coding, photography, music, and, one of our personal favorites, ‘Teachers Tuesdays’, helping local educators learn about latest tech & Apps.

 

Tim Cook then comes back on stage to talk about Apple Watch.  Last quarter the device grew over 50% compared to previous year, and, get this, because this is pretty crazy, Apple Watch is now the number one watch in the world, beating Rolex.

 

We see a snazzy little video of people reading actual letters to Apple, thanking them for the health benefits they’ve experienced from using Apple Watch, and then Jeff comes on stage to talk about the future of the device.

 

Watch OS 4 will have Smart activity coaching, redesigned workout track with HIIT, new features for swimmers and Gym machine syncing capabilities. It will also have an updated heart rate system with new features that track resting heart rate and recovery heart rate, and that will notify you if you have an elevated heart rate and you don’t appear to be active, as well as ‘Apple Heart Study’  which will help with arrhythmia like A-Fib, in conjunction with Stanford Medicine.

 

Watch OS 4 will also have redesigned music, and intelligent Siri face, and will be available Sepember 19th.

 

Apple Watch Series 3 itself will be Swim proof, with a barometric accelerometer, all day battery, and, drumroll please, it will come with cellular built in. Which means you can use it by itself for certain periods of time. Which is rad. 

 

Which means you can use Apple Music with Airpods while you’re out and about, streaming music while you exercise or whatnot. The watch also comes with a new dual core processor with up to 70% more performance, a custom wireless chip W2 which gives 85% faster wifi and makes it 50% more power efficient…. AND Siri can talk now! Yay Siri!

 

The Apple Watch Series 3 has a bunch more bands as well as a new gray ceramic finish.

 

It’ll cost you $399, or $349 for the non-cellular version.  Pre-order September 15th, available to buy September 22nd.

 

Next up, we have the Apple TV 4K

The revamped fifth-generation set-top box will be 4k, and HDR 10. 4k is about more pixels, HDR is about better pixels, so it’s going to look real pretty, you guys. It has a A10X fusion chip, same as in the iPad Pro and the CPU performance is twice as fast. Apple is bringing Apple TV App to  7 other countries with a bunch of new local content AND Live Sports, Live news, and HomeKit linked.

 

Now, what most of you came here for. The iPhone.

 

Tim’s back on stage, talking about how much power the iPhone puts into people’s hands, how the 1st iPhone transformed how we use technology, how the App store changed how we played games, communicated, and learnt. How the Retina display changed our viewing experience, how iMessage and FaceTime changed communication, and how Siri changed how we thought about AI.

 

Introducing, iPhone 8 and iPhone 8 Plus.

 

With a glass front and back (the most durable glass ever), Aerospace grade aluminum, the new iPhones will come in  silver, space grey, rose gold. It’ll be microscopically sealed for water resistance.

 

The iPhone 8 will be 4.7 inch with a Retina Display and the iPhone 8 Plus will be5.5 inch with a Retina Display. They’ll both have a True tone display, Stereo speakers which will be 25% louder and have deeper base then the iPhone 7. They both have a brand new chip A11 Bionic chip, which is 25 % faster than A10 chip.

 

They’ll both have a 12MP camera with deeper pixels and a new color filter, and the iPhone 8 Plus has 2 new sensors, f1.8 and f2.8 aperture as well as a new feature called portrait lighting.

 

iPhone 8 has the highest quality video capture ever in a smartphone and the cameras are calibrated for Augmented Reality. Which we love. Duh.

 

Both new iPhones support Qi wireless charging.

 

The iPhone 8 and iPhone 8 Plus storage starts at 64gb, with the option for 256gb. The iPhone 8 starts at $699 while the iPone 8 Plus starts at $799. You can preorder either iPhone on September 15th, and they’ll be available September 22nd.

 

iOS 11 will be released to the public on September 19th.

 

And now for the One More Thing we were all waiting for, the Holy Moly iPhone X! 

 

Or, as Tim Cook likes to call it, The product that will set the path for technology for the next decade. Dun Dun Duuuuuuuuuun!

 

And here’s Phil to tell us all about it! So what do we have here? We have edge to edge, top to bottom glass, surgical grade steel, water and dust resistant, and space grey and silver finishes.

 

We have a Super Retina display, which is 5.8 inches on the diagonal, at 458 ppi, it has the highest resolution in pixel density on an iPhone. So, what we’re hearing is that Super Retina is better than both Retina and OLED. (Obviously, that’s why it’s super.)

 

It supports HDR, has a million to one contrast ratio, and true tone display.

 

There is NO MORE HOME BUTTON GUYS! But we kind of knew that already. Raise the phone to wake, or tap on screen, swipe up to access the home screen, or to access multitask. To access Siri, say ‘Her Siri’ or press on the larger side button.

 

Unlocking will now rely on facial recognition, or  ‘Face ID’. This actually looks really cool, and like it’ll actually work, and fancy and futuristic and protect-y and all the good things. We like this. Face data is protected, and not sent to a server, and user attention is needed in order for it to work.

 

We have Animoji! As gimmicky as we believe others will call this, we think this is so fun and the tech in it is kinda crazy. Basically, you have a dozen Emoji (including poop, obviously) that you can send as stickers or video’s within iMessage, and you can make the Emoji react to your facial expressions, and speak as if it’s you speaking. Craig Feredihi does a live demo and it’s kind of hilarious.

 

 

The camera on the iPhone X is 12MP, with larger and faster sensors, a new color filter and  f1.8 aperture- f2.8 on wide angle. We have Duel optical image stabilization, better low light zoom, better Quad LED flash, better front facing camera with Portrait mode with portrait lighting for selfies.

 

The Battery life lasts 2 hours more than iPhone 7 and it is of course compatible with Qi Wireless Chargers.

 

Speaking of Wireless charging, we get a ‘Sneak peek’  at Airpower – a charging mart for all your mobile Apple Products, that will be available next year. 

 

 

The iPhone X (did we mention it’s pretty sexy looking? Because it is…)  will be sold at 64GB and 256GB, starting at $999. You can preorder Oct 27th, and they’ll start to ship November 3rd.

 

So there we have it. What do you guys think? We particularly rate the new Apple Watch for having Cellular, and think that’s the beginning of something game changing. And the iPhone X will, likely, set the path for technology for the next ten years. There’s no line of site teleportation (YET) or anything super flashy that we weren’t expecting, but there’s a lot of really smart, really useful tech in that sexy little box.

 

Kevin Hart + Nike + Apple = TeeHee?

Kevin Hart is: “The Man Who Kept Running.”

 

Literally, as the star of a set of new crossover ads between Apple and Nike, Kevin loves his Nike+ Apple Watch that he just can’t quit running.

 

There’s 7 ads in all, which can be viewed on Nike’s YouTube Channel here. 

 

The Apple Watch Nike+ is a Nike-branded (duh) version of the Apple Watch Series 2 with an aluminum casing and a special perforated band. It includes exclusive Nike watch faces and it works with the Nike+ Run Club app, designed to motivate users to run each day.

 

Watch the 1st three ads here:

 

 

 

 

 

 

 

 

…Did they convince you to get one yet?

New year, new Apple Watch

Apple is expected to release the 3rd Gen  in the 3rd quarter of this year, however most of the upgrades will apparently be to the interior workings of the device, such as increasing battery life and speed, rather than physical hardware changes.

 

Earlier today, the Chinese-language Economic Daily News claimed that this upgrade will be manufactured by Taiwan-based Quanta, which is not all that surprising, considering they were also responsible for the 1st and 2nd generation Apple Watch.

 

Other rumors swirling around the wearable include further reaching health sensors, adding cellular connectivity, the ability to identify a user by their heart rate, and a super rad teleportation feature.

 

One of those is probably not true…

 

If the 3rd Gen does come out in the 3rd quarter,  it would be at around the same time that the (rumored) iPhone 8 – the 10th anniversary iPhone – is expected to come out. Exciting times.

 

Apple Watch 2 details

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According to the rumors doing the tech rounds, the Apple Watch 2 will begin an earlier than expected trial production round by the end of January. Qanta, the Chinese based manufacturers responsible for the original Apple Watch, is said to be the main source (if not only source) of production for the 2nd Gen Apple Watch.

 

Other manufacturers, however, such as Foxconn,  may be sourced to help supply the 2nd generation after Qanta apparently experienced less than stellar profit returns on the original.

 

So what can we expect?

 

Expect the 2nd generation Apple Watch to have a thinner case, a FaceTim camera (yay!) and an upgraded Wi-Fi chip, so you can do more without being attached to your iPhone.

 

Expect health technologies to shine on this device. Although CEO Tim Cook recently said that he didn’t want the Apple Watch itself to go through the whole FDA APPROVAL rigmarole, Apps and other side by side tech would probably be moved in that direction.

 

Recent additions to Apple seem to cement that idea, with hires like Anne Shelchuk, who has a doctorate in biomedical engineering, system design engineer Nathan Clark, who has a doctorate in biomedical engineering and a patent for a device that separates cells, and Craig Slyfield, a mechanical engineer who’s co-authored several papers related to measuring and visualizing human bones in 3D.

 

So, we can conclude that the Apple Watch 2 will have a FaceTime camera, x-ray vision capabilities, and a cell separator. Neato.

 

Deal of the day! Apple Watch Edition! HELLA CHEAP!

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Remember yesterday when we told you that you can get an Apple Watch from Target and they’ll give you a free $100 gift card to go with it? Today’s deal beats that! Take that Target!

 

Best Buy has come out swinging, offering any Apple Watch $100 off. Same deal essentially, but they just straight up take that $100 off that sucka!

 

What are you waiting for? Wednesday is Apple Watch buying day SON!

 

 

 

Deal of the Day!

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Who wants an Apple Watch for christmas? Yeah? Do you want a good deal on it too? Merry Christmas!

 

Target is currently offering the Apple Watch starting at $349 PLUS you get a free $100 gift card! That way, you get what you want for christmas, and you get to shop for everyone else’s Christmas present, all for the price of an Apple Watch. Which you want. Win!

 

The $100 gift card applies to all Apple Watch Sport purchases and you can use your Target Redcard to save an additional 5%. This deal is only available online while stocks last. The gift card will be added to your cart automatically.

 

Get on it!

 

Check out the deal here.

 

 

 

 

IBM giving employees Apple Watches?

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IBM is planning on providing it’s employees with FREE or discounted Apple Watch models! Whaaat. Yup, it seems that IBM are incorporating the Device into it’s ‘Commit to Health’ initiative, which will mean that employees will receive the devices under their health insurance plans.

 

The employees can either choose to get a subsidy that covers the full cost of the device or they can purchase it at a discounted price, and IBM then hopes that they will take advantage of the health features of the watch. Healthy workers are hard workers! IBM previously had a similar program with Fitbit, however it is currently unclear if the Apple Watch program is replacing this or supplementing it.

 

Lots of Apple Watch users have raved about the health benefits of the device since it’s release, so it’s possible that IBM is one of many companies who will be encouraging their employees to use the Watch in the future.

 

 

 

Watch OS 2

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The Apple Watch! Soon to be updated to SUPER APPLE WATCH! Or, in laymen’s terms, Apple Watch OS 2.

 

*The most exciting thing about this update in our minds is that with it, the Apple Watch will support native apps (meaning apps that don’t have to go through the iPhone first). Booyah.

 

*There will also be third-party ‘complications’, which means that you can change and add to the data you see on the clock face, as well as new apps that will have access to the Taptic engine, microphone, accelerometer and heart rate sensor as well as the crown.

 

*The Watch will naturally be benefited by the device-wide Siri improvements, Apple pay updates as well as the transit directions in Maps.

 

*The Watch will be able to play videos as well as – very exciting- the ability to make FaceTime Audio calls.

 

* The Watch will also have a bunch of different Watch faces to choose from, including iconic locations around the world shot over 24 hours and the user’s own photo albums. When you select an album, every time you raise your wrist a different photo form the album will show.

 

* Users will be able to add more than 12 friends and have the ability to send sketches in multiple colors.

 

* The Apple Watch will, with OS 2, come with Activation Lock which, as in iPhones, will prevent another user from wiping or activating the Apple Watch if it is lost or stolen.

 

WatchOS 2  will be available to the public in the fall alongside iOS 9 and will be FREE.

 

 

WWDC!

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You wanna see some cool numbers? Yeah? Why not on this beautiful Warriors winning Sunday?

 

In just under 2 weeks you’ll be able to waltz on in with your cool self to any Apple retail store in the US of A and take home some Apple Watch candy!

 

As of June 26th, if you find yourself lusting after an Apple Watch whilst on holiday in Italy, Mexico, Spain, Taiwan, Singapore, Switzerland or South Korea, you’ll be able to satisfy that lust in an Apple retail store there too!

 

 

The most imminent number to get excited about? Apple’s WWDC Keynote speech starts TOMORROW at 10am PDT! That’s…16 hours and 42 minutes away! Check out what to expect and how to watch it here!

 

We’ll also be publishing a detailed outline of all the goings on down there at San Francisco’s Moscone Center shortly after the keynote so make sure to get your good self back here if you’re unable to catch the main event!

 

 

…Go Warriors.

 

How many Apple Watches are being ordered daily?

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Since orders for the Apple Watch began on April 10th this year, around 2.5 MILLION Apple watch’s have been ordered in the US alone. That’s a lot of wrists.

 

More than half the orders came on that day, with an estimated average of  30,000 orders being processed every day since then. Thirty thousand. Jeebus. The order numbers saw a rise around April 24th, when a lot of people started receiving their Apple Watches and splashing their shiny devices around town, and in recent days have seen a small decline in orders.

 

What does this mean?

 

These early sales are out pacing early sales of Apple’s most well known previous devices, the iPod, iPad and iPhone, making it a surefire early success in history’s (and investor’s) books. Whether or not that success will continue remains to be seen, however come June when the Apple Watch is said to be sold in physical retail stores, Apple should see a noticeable rise in sales, if only momentarily.