Apple still top dog.
A few weeks back Interbrand released their annual ranking of the world’s most valuable brands, and surprise surprise (was it though?) Apple is still number 1. Apple has held the valued (see what we did there?) ranking since 2013 when it knocked Coca-Cola out of the top spot.
Since last year’s ranking, Apple has grown in brand value a total of 43 percent, and increased from $118.9 billion last year to $170.3 billion in this year’s survey, up a total of about $51.4 billion in brand valuation from 2014 to 2015. Crazy amount of value!
Following close behind the Cupertino-based company are brands like Google, Microsoft, and Samsung in second, fourth, and seventh place, respectively.
Apple | iPhone-Antidote | 
November 3, 2015 9:38 am
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