New iPod Touch released today!

Apple just announced a new, 7th Gen. iPod touch with a faster A10 Fusion chip and a new 256GB storage option.

The device features the same design, color options, thickness, battery life and weight as the 6th Gen model, with a 4-inch Retina display, the same 8-megapixel rear camera and 1.2-megapixel front camera, home button (no Touch ID,) a 3.5mm headphone jack, a Lightning connector, and a single speaker and microphone.

However, with the new A10 Fusion Chip, Apple says the new iPod touch has up to two times faster performance and up to three times faster graphics compared to the previous-generation iPod touch, and allows support for Group FaceTime and ARKit on the iPod touch for the first time.

From the Source; Greg Joswiak, Apple’s Vice President of Product Marketing:
“We’re making the most affordable iOS device even better with performance that is twice as fast as before, Group FaceTime and augmented reality starting at just $199. The ultra-thin and lightweight design of iPod touch has always made it ideal for enjoying games, music and so much more wherever you go.”

You can get it on Apple.com with in-store availability at Apple Stores and authorized resellers starting later this week. Pricing wise, you’re looking at $199 for 32GB , $299 for 128GB, and $399 for the new 256GB option.

New 6th generation iPod Touch!

Hooray for Wednesday! Humpday bought us some goodies this week! Apple has just released the 6th generation iPod touch. Weeee!

Here’s what you’re looking at:

* 4-inch Retina display.

* 64-bit A8 chip & M8 motion coprocessor (faster, more power).

*iOS 8.4 preinstalled (So you can party to Beats 1 and Apple music).

* 8-Megapixel  rear facing camera and improved FaceTime HD camera.

* New colours! Bam! Blue, Pink, Silver, Space Gray, Gold and Red.

* Available in 16GB, 32GB and 64GB and 128 GB

* One of these shiny new devices will cost you $199, $249, $299 and $399 respectively.

* You can buy them TODAY. You can buy all of them through Apple right now. In the near future you’ll be able to buy them though resellers like Walmart EXCEPT for the 128 GB and Red Models which will be sold exclusively through Apple.
BUT WAIT THERE’S MORE!

Yuppers, if you’re more of an iPod Shuffle kinda kid, or you like your iPod Nano sized, you’re also in luck this fine Humpday. These devices have also been updated with the colors listed above although no other hardware or software improvements were made and the price remains the same at $149 and $49.

100 million iPod Touch’s sold and a new, cheaper update released!

Another milestone for Apple- they’ve just sold their 100 millionth iPod touch! That’s like, 5 iPod touches for everyone in Australia! Yay!

The device has been around since 2007 and the latest update has just been released last Thursday- with interesting results.

The updated iPod only comes in two colors, is only 16GB and has no rear facing camera. That all sounds …a little bit bleh, until you discover the reason for this is the lowered price- now only $229 compared to the 32Gb at $299 and the 64Gb at $399.

Selling cheaper versions of their products has been something that Apple seemed to have shied away from previously. Now however, with this cheaper iPod update, it seems like the first steps for Apple in trying to provide a bigger price scale of their product line to reach more people.

This gives credence to the rumors that Apple is planning to bring out a less expensive version of the iPhone.

According to Analysts, an ‘iPhone mini’ will be announced in July, called such not in reference to size, but in price- with guestimates pointing at a price tag of about $350- $400 to buy outright.

That’s a pretty penny saved compared to the price of the iPhone 5 which is currently $700-$900.

Just like Apple, we’ll have to wait and see if this iPod touch product meets with enough success in sales to know if the move to provide cheaper Apple products is a good path to take.

The risk of trying out this path is that people might rather stick to what they know, be it more expensive Apple products with all the bells and whistles, or another cheaper brand that is already established in that price range.

We vote… good move, Apple!

Image courtesy of engadget.com