Apple Special Media Event Part 2 – The new MacBook




Today, Tim Cook announced a new Macbook, and it is very, very shiny and pretty and new.



What, you wanted more information? Okay, okay. Here’s what you can expect from the new member of the Apple Family.


* It weight 2 Pounds. That’s less than a 1 liter bottle of soda pop. It’s lighter than our iPhone Antidote Guinea Pig, Papa Nu.  It’s really light.


* It’s the thinnest Macbook, coming in at a anorexic 13.1 mm thick, 24% thinner than the previous skinny-minny, the 11-inch Macbook Air.


*The enclosure is, for the first time, all metal.


* The keyboard is full size, and is actually an entirely new keyboard, with  a butterfly mechanism instead of the usual scissor mechanism, making it 4 times more stable than before. The keys are 40% thinner and 17% larger, and now come with an LED light each. The new Keyboard and the new track pad (see below) apparently will take some getting used to.








* The trackpad has also been redesigned, with 4 force sensors and a new ‘force’ click with a range of different applications, from bringing up the Wiki page for a word you force click, to opening up the calendar for force clicking a date in a message.



track pad





*It comes with a new 12-inch edge to edge Retina, 2,304 by 1,440 pixel resolution display that uses 30% less energy.


*It’s the first fanless Macbook. It wasn’t actually explained how the new macbook will keep itself from overheating, but we assume (hope) that detail will be forthcoming.


*The logic board is super tiny, coming in at 67% smaller than previous logic boards.







*They will have the new intel core M with 1.3 ghz and turbo to 2.9 ghz


* The Battery life has improved, thanks to terraced battery contours helping you to get all day battery life.


* The new Macbook will be almost entirely cable-less, with one port to RULE THEM ALL. Or, just one port, really, for Power, USB and video output. The USB cable/port is a new industry standard that we will see more and more of, called USB-C.


Cool, but definitely something that will get some users fired up, as to gain USB compatibility you will need to use an USB-C Digital AV Multiport Adaptor with included HDMI, USB 3.1, and USB-C inputs located on the device. This adaptor, currently unavailable, will come in at a rather large $79 clams.









* The Macbook is the most environmentally friendly and the most efficient Macbook.


* They will come in Silver, Space gray, and Gold option. Is the Gold option a little too flashy? We think maaaaybe. Time will tell. They will come with 8GB memory, and 256 GB storage space.


* Shipping  April 10th, you’re looking at $1299 big ones, or if you have a couple more big ones handy, there’s also a slightly more powerful model for $1,599 with a 1.2GHz processor and 512GB storage space.



See what we mean? Apart from needing another adaptor Apple, this new Macbook sounds like a definite step forward in notebook technology.


Next: Part 3 – Apple Watch in all it’s shiny detail!




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