AT& T & T-Mobile new Data Rollover programs

AT&T and T-Mobile will both begin offering the rollover of unused customer data in January in another small battle in the all out Carrier war.

We begin with giant AT&T, who has announced that later this month they will be introducing a data program allowing their customers on Mobile Share Value plans to roll over their unused data from one month to the next.

“Rollover Data is an added benefit of being an AT&T Mobile Share Value customer and it’s just another way that we’re saying thanks to our more than 50 million plus Mobile Share Value subscribers,” said Glenn Lurie, President and CEO, AT&T Mobility. “We’re providing even more value and flexibility, and the best part is it’s simple, shareable and easy to track for our customers. All Mobile Share Value customers get this automatically.”

The program is being provided at no extra charge, however, you will only be able to roll over any unused data for one month, after your normal monthly allotment in used.
AT&T will automatically enable the rollover feature on all Mobile Share Value plans starting January 25. Customers can track their rollover data using the MyAT&T mobile app or on AT&T’s website.

On the other side of the service provider raceway, we have T-Mobile, who although weren’t the first carrier to provide the Data rollover idea, were the first amongst the big boys (including At&T).

They are also offering what they call a ‘Data Stash’ program. Any T-Mobile customer on an eligible postpaid Simple Choice plan who buys extra high-speed data for their smartphone or tablet can roll over any unused data for up to a year.

“That data is rightfully yours,” added Legere. “And, we’re putting an end to this appalling industry practice today. With Data Stash, when you buy additional high-speed data, there’s no need to lose what you don’t use.”

As an added bonus, T-Mobile will also be giving every customer eligible for Data Stash 10 GB of 4G LTE data for free.

So, this is definitely a small step in the right direction. And we know who won this battle. Step on up, T-Mobile.